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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As I recently watched an episode of “ Shark Tank ,” I realized that the shark investors focus on your responses to these questions is also a credibility test on your business savvy, as it leads to other relevant questions on margins, channels, and your understanding of key customer forces. Outside partners and channel impacts are complex.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Others copy the method and the channel grows weary of that tactic and begins to change the rules.

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How Shifting Your Mindset Can Boost Your Productivity

Duct Tape Marketing

How Shifting Your Mindset Can Boost Your Productivity written by John Jantsch read more at Duct Tape Marketing. She’s a media contributor on productivity, organization, and work-life integration. 2:33] What are some of the big productivity killers, and how do people get bad habits? [4:10] Like this show? Welcome Clare.

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Strategies For Successful Product Launches

Duct Tape Marketing

Strategies For Successful Product Launches written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mary Sheehan In this episode of the Duct Tape Marketing Podcast , I interview Mary Sheehan. She is an accomplished product marketing leader who has held marketing leadership roles at Adobe, Google, and many startups.

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Top 14 Sites to Promote Your Startup

ReadWriteStart

Best of all, many of these directories and review sites are completely free to list on: #1: Product Hunt Product Hunt surfaces the best new products every day. It’s a place for product-loving enthusiasts to share and geek out about the latest mobile apps, websites, hardware projects, and tech creations. Best of all.

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A Complete Guide to YouTube Analytics

ConversionXL

For ASO, this happens when you prioritize downloads over long-term value. Given that most users abandon apps within 30 days post-installation, high downloads don’t lead to high audience retention, satisfaction, or revenue. YouTube elevates videos (and channels) that prove meaningful engagement, which is exactly what AVD and CTR do.

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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

Which terms are people using to search for your products? Detail the customer demographics that purchase certain products or services. Next, look at the current state of your market: Who’s interested in your product or services? Rather, we repurposed some original content into a downloadable guide format, then advertised it.