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How to Radically Stand Out with Brand Marketing

ConversionXL

In 2002, Elon Musk created Space X. Learn how to identify what your customers want from your brand, how to build momentum with content, and then explore some brands that excel at brand marketing. For most of 2021, CXL didn’t have a marketing team. For example, let’s say you’re building a new tool for content marketers.

Marketing 109
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Business Lessons Often Ignored In The Heat Of Passion

Startup Professionals Musings

For example, the personal motorized scooter Segway was announced as disruptive technology way back in 2002, but is still not a successful business. If there is no competition, there is likely not a market. Despite the technology, the fears of pedestrians and government regulations strangled the business.

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5 Stages In Leading Paradigm Shift Levels Of Change

Startup Professionals Musings

For example, I still remember when Dean Kamen launched the Segway Human Transporter in 2002, predicting a transportation paradigm shift, and geared up to sell 10,000 per week for the next five years. Keep the motivation level high for all constituents through internal and external marketing, social media, and events.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. This post surveys what people have done in the past—and what marketing leaders are doing now—to make it through tough times and thrive in the post-crisis era. In 2002, McKinsey published a study of 1,000 U.S.

Marketing 121
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How to find that first big customer

A Smart Bear: Startups and Marketing for Geeks

But this was 2002 when AdWords was affordable and I had no competitors, so you can’t repeat that — it doesn’t matter how I did it. Either of the following scenarios makes sense for a new startup going after a large-scale enterprise market: You’ve identified a deep pain at a large company. I didn’t.

Customer 231
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Guerrilla Marketing: Growth Hacking Your Startup

ReadWriteStart

Here is guerrilla marketing — how to growth hack your startup. Your marketing isn’t going your way. So the idea is guerrilla marketing is used as a strategy designed for you to promote your startup in an unconventional way with little budget to spend. Have you fought tooth and nail for your product and service?

Marketing 156
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Manage And Schedule Appointments With TimeCenter

YoungUpstarts

Marie had been running a web development shop nicmar media since 2002, and had developed an online appointment scheduler for two of Sweden’s biggest companies in 2005. In 2007, Marie joined forces with marketer and user interface expert Ellenson and started to develop TimeCenter.

Sweden 150