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Marketing and Growth Lessons for Uncertain Times

ConversionXL

Yet in expansionary periods, successful leaders spent significantly less on [selling, general, and administrative costs] than did their former peers. A focus on cost cutting—every decision is viewed through a loss-minimization lens. As the authors found, “Firms that cut costs faster and deeper than rivals don’t necessarily flourish.

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Transcript of How to Turn Marketing Costs Into Profit

Duct Tape Marketing

Transcript of How to Turn Marketing Costs Into Profit written by John Jantsch read more at Duct Tape Marketing. That’s not really true, but in this episode of The Duct Tape Marketing podcast I do speak with Joe Pulizzi and Robert Rose, authors of Killing Marketing: How Innovative Businesses are Turning Marketing Costs into Profit.

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Innovation and Geography

SoCal CTO

skip to main | skip to sidebar SoCal CTO Tuesday, February 20, 2007 Innovation and Geography I ran across a post in Read/Write Web - Does Location Matter in Web Innovation? Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. Early Stage Marketing and Branding – Farida Fotouh.

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5 Most Successful Products Ever and What Small Businesses Can Learn From Them

crowdSPRING Blog

iPhone (2007). In 2007 Apple launched the iPhone and revolutionized the mobile phone industry. Mario ate magic mushrooms that made him bigger, or “Super” and jaunted from place to place through green pipes. Image courtesy of MacWorld. The iPhone debuted to outstanding success. And, that success has continued unabated. .”

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Skills Development in Africa: How Wide is the Skills Gap?

Transformify

Post Brexit, many companies in the UK consider distributed teams overseas as an alternative to the shrinking talent pool and high recruitment costs in Britain. Nairobi, the capital of Nigeria, is often pointed out as the birth place of the so-called Silicon Savanah which gave the rise to the Africa’s tech scene between 2007 and 2010.

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RISE 2010 Registration Open

Austin Startup

Unlike a traditional conference, RISE is a non-profit event with no cost to participate, and sessions are independently organized, peer-led and limited to 25 participants. Sessions take place in venues around Greater Austin. It is certainly an advantageous event to take part in and an asset to the community.

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Google Glass Exploring (and the tweet that cost me $1,500 & counting) Part 1

Up and Running

I searched for 2007 and the cloud brought me Zach Johnson slipping on the green jacket. sweeeeeeeeet…. I tried to distract myself back to reality by digging through my DropBox for some old golf Masters Tournaments footage. ZJ already wears glasses while he plays in tournaments. Why not play Golf with Glass in the future?

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