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Social Media is a Boon to Startups Who Do It Right

Startup Professionals Musings

Social media is about maintaining a dynamic conversation between you and your customers. Done right, it’s not a one-off campaign by a handful of staff; it’s a long-term commitment. Combine social media seamlessly within your traditional marketing plan. Use social media to engage customers in new ways and sharpen your brand.

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4 things to know about crowdfunding versus raising capital

The Next Web

While the latter is not yet legal in the United States, the JOBS Act, which was signed into law in April 2012, mandates that the SEC makes it legal by January 1st of 2013. Once an entrepreneur starts a crowdfunding campaign, either with rewards or equity, they spend the next 30-90 days pitching their product to everyone they can think of.

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How to Use Social Media To Drive Sales

ConversionXL

According to a report by Nielsen on social media Americans spend three times more time on social media than reading their e-mail. of online time is spent reading e-mail and 23% on social. The juicy bit of the study is that more than 70% of social networks users shop online. 4) Use promotional campaigns.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

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IGNITE! pitch event at Microsoft – September 4

David Teten

Smaller advertisers can buy ads, benchmark themselves against their peers, improve and expand their campaigns – all in one place. We piloted in 3 schools and will be in 50 schools in Fall 2012. Pricing Engine provides a simple, unified place for SMBs to manage their digital advertising. that serve SMBs. Welcome to the virtual mall.

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10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

Powered by cell phones and social networking platforms, we saw revolutions taking place, businesses being transformed and our daily lives made more convenient (if we could tear ourselves away from our Facebook and Twitter updates). eCommerce/Social Commerce: New models continue to evolve as ecommerce rebounded this past year.

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The Growing Importance Of Mobile Advertising

YoungUpstarts

While mobile campaigns present a number of unique challenges, they provide companies with valuable opportunities to reach consumers at the palm of their hands. Global revenue from mobile advertising increased by 92 percent from 2012 to 2013, growing from $10.1 billion to $19.3