Occam's Razor

SEPTEMBER 9, 2013

In fact I've gone so far as to say: "All data in aggregate is crap." " That's certainly a bit melodramatic, but beyond the most bare bones "ahh, I see something is happening" you are unable to get anywhere with aggregate data. Big difference to your analysis/marketing/smartness, right?

Analytics 145

Analytics Green Metrics Web 145

ConversionXL

OCTOBER 21, 2019

But they can be intimidating for those beginning their marketing-to-tech journey. Get started—or move faster—with this marketer-focused tutorial. Pulling your Google Analytics data into BigQuery has benefits: No sampling; You own the data; Non-aggregate stats; Ability to create custom attribution models , etc. NO * SELECT.

SQL 84

SQL Analytics Marketing Cloud 84

SoCal CTO

NOVEMBER 11, 2009

She is a go to person for me when I have questions around technology or early stage marketing and branding. I've been President of my marketing, branding, creative and advertising firm for, yikes, 30 years. I need to get you into both the Southern California Tech Central and the B2B Marketing Zone. Maybe ten years.

Early Stage 150

Early Stage Southern California Los Angeles Marketing 150

Up and Running

OCTOBER 17, 2018

One study ( 1) published in 2010 aggregated research on the business growth of 11,046 companies and found that planning improved business performance. They create budgets, set sales goals, and document their marketing and sales strategies. When you should start the planning process. Planning can help companies grow 30 percent faster.

Business Plan 263

Business Plan Oregon Lean Elevator Pitch 263

YoungUpstarts

JANUARY 5, 2012

These form the precepts behind the futuristic sounding principles of “ The Mesh “, which is characterized by: 1) Having a core offering that can be shared within a community, market or value chain. An example is Zipcar (a car sharing service) partnering with Kimpton Hotels and Six Flags amusement parks to reach common markets.

Social Network 178

Social Network Networking Aggregator Green 178

crowdSPRING Blog

JUNE 16, 2013

Walmart and other large retailers have undertaken efforts to go green by building huge solar arrays atop the bog box outlets and switched over to compact-fluorescent bulbs inside. Related posts: Marketing 101: Branding your business in a competitive environment. Promote remote. Photo: Charles Cook. Lean Business: Do Unto Others*.

Lean 80

Lean Indiana Green Aggregator 80

Startup Lessons Learned

FEBRUARY 22, 2009

Third, you market it far and wide. And as for marketing it, this post is already on the first page of Hacker News. How about "teach kids marketing", or "teach kids business skills", or "teach kids financial literacy", or "teach nerds social skills"? May 16, 2009 1:52 PM Todd Green said. Its a good idea. Hint, hint.

Programming 143

Programming San Francisco Lean Continuous Deployment 143

Ben's Blog

OCTOBER 7, 2020

And when to spend time deciding or not, especially when not all decisions are equal and some may seem bigger and more impactful — whether it’s investing in life decisions, like getting married, or business decisions, such as what product to invest in, or what strategy to pursue, or what market or what investment. That’s what a market is.

San Antonio 36

San Antonio Aggregator Jordan Stock 36

Steve Blank

MARCH 15, 2011

Give us an estimate of market size). We graded them on a scale of 1-5, posted our grades and comments to a shared Google doc, and had our Teaching Assistant aggregate the grades and feedback to pass on to the teams.). Customer Segment : Owners/administrators of large green spaces (golf courses, universities, etc.)

Business Model 238

Business Model Nebraska Peru Germany 238

The Next Web

FEBRUARY 22, 2014

Javier Sanz is a marketer at Woorank. 1 mom that still is trying to understand what is a “news aggregator”. The results are somewhat like a forecast map: Areas highlighted in blue represent clicks, and if there were many clicks in one specific area, it will be coloured yellow, passing by a green-gradient.

Email 132

Email Audience API Aggregator 132

Genuine VC

JULY 10, 2012

Reaching a decision between the above two options is a post for another day, but when entrepreneurs select the latter route, they are then faced with the daunting task of navigating the murky waters of the myriad of firms who at least market themselves as active seed venture capital investors.

Syndicate 207

Syndicate Syndication Seed Stage Portfolio 207

crowdSPRING Blog

JUNE 16, 2013

Walmart and other large retailers have undertaken efforts to go green by building huge solar arrays atop the bog box outlets and switched over to compact-fluorescent bulbs inside. Related posts: Marketing 101: Branding your business in a competitive environment. Promote remote. Photo: Charles Cook.

Lean 52

Lean Indiana Green Aggregator 52

www.vccafe.com

MARCH 11, 2013

Whether you’re wondering what site search you should use or what is the best email marketing tool, knowledge is power. Inbound Marketing vs Interruption marketing. Email marketing. Market Research. Promotions/Marketing. Put up a LaunchRock Page and get your marketing working right away.

Software Review 53

Software Review Technical Review Startup 53

Occam's Razor

OCTOBER 31, 2011

I love that the analyst is segmenting the data rather than showing the aggregate trend ("all data in aggregate is essentially crap" – me). Making that green graph useless. Problem one is that "red" denotes "good" in this case and "green" represents "bad."

Salary 130

Salary Analytics Green eCommerce 130

Occam's Razor

JULY 1, 2013

Content marketing is all the rage, as you are well aware of. The challenge is what to produce, what content to market? " To think you just managed to get those little green bar's worth. Then the question becomes… where do you get this valuable orange-green graph? Your users are happier.

Search 135

Search Analytics PPC Green 135

Startup Lessons Learned

AUGUST 24, 2009

Now, helping potential customers discover new things they might like is the job of the discipline of marketing. But that job is changing dramatically, and this brings us to the next major problem facing traditional media organizations: Media companies are failing at marketing. There are too many products clamoring for attention.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

VC Cafe

FEBRUARY 14, 2010

Green: low-energy consuming phones and products for using the mobile as an energy monitoring device in the house. Asocs – Founded in 2003, ASOCS develops and markets MultiComms™. Our customers are consistently experiencing an increase of x5-x15 in return on every marketing dollar spent and a real improvement in profitability.

Mobile 109

Mobile IP SMS Networking 109

VC Adventure

FEBRUARY 23, 2010

BioVantage offers an algae-based, “green” alternative to classical wastewater lagoon aeration significantly reducing costs while helping municipalities to comply with new stringent mandates. · Green Garage is a new kind of garage that makes car s gentler on the planet and easier on the wallet. . TopSchool, Inc. TopSchool, Inc.

Venture Capital 52

Venture Capital Colorado Mezzanine Wyoming 52

VC Adventure

FEBRUARY 23, 2010

BioVantage offers an algae-based, “green” alternative to classical wastewater lagoon aeration significantly reducing costs while helping municipalities to comply with new stringent mandates. · Green Garage is a new kind of garage that makes car s gentler on the planet and easier on the wallet. . Additional Colorado Representatives.

Venture Capital 52

Venture Capital Colorado Mezzanine Wyoming 52

Startup Lessons Learned

SEPTEMBER 19, 2009

The EB-5 visa is designed for foreign investors to get a green card if they are willing to bring capital to the US and create at least ten full-time jobs. 2gov.org automatically routes your tweet (aggregating it with everyone else whos expressed a similar point of view) to the right legislator or agency.

San Francisco 150

San Francisco Founder DC Washington 150

Occam's Razor

OCTOBER 14, 2014

See step four in the process for creating your Digital Marketing and Measurement Model.]. Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., and the target for Organic Traffic might be be too low!

Analytics 133

Analytics Vertical Metrics Web 133

klinger.io

JANUARY 17, 2014

Andreas Klinger #product #metrics #marketing Startup Lessons Learned. In case of exploration it usually doesn’t matter too much if we have only little historic data , or that we need to jump through a few hoops (aggregate from several tools, export to excel/R, etc). Fix your bounce rate (esp important for content marketing).

Analytics 67

Analytics Metrics Startup Database 67

Occam's Razor

JANUARY 4, 2022

It is published 50x/year, and shares bleeding-edge thinking about Marketing, Analytics, and Leadership. It is very, very, very far from the green, and2. It remains very, very, very far away from the green. Additionally, by aggregating products/services into lumpy groups, it can give a misleading sense of success.

Conversion 127

Conversion Analytics .Net Metrics 127

Occam's Razor

APRIL 30, 2008

This is a fatal flaw because most dashboards are highly aggregated views of any KPI and are missing all the nuance and analysis (that only you as Ms. It can have two other colors, yellow for don't fire anyone yet but get ready and green for send someone a big hug and a box of chocolates. Also note the little red dot.

Metrics 113

Metrics Web Analytics Aggregator 113

techcrunch.com

FEBRUARY 19, 2010

of VCs said they had a decreased appetite for risk and that more than half of those polled expect their firms to do between zero and three deals in the next year and you start to get the feeling things are going to get a lot worse for private companies, in aggregate, before they get better. Might be kinda large market., Translation?

Venture Capital 62

Venture Capital Technical Review Sweat Equity Valuation 62

Up and Running

MARCH 9, 2015

One study 1 , published in 2010, aggregated research on the business growth of 11,046 companies and found that planning improved business performance. They create budgets, set sales goals, and document their marketing and sales strategies. What steps you can take to reduce your chances of failure. I recommend starting with a lean plan.

Business Plan 60

Business Plan Oregon Lean Elevator Pitch 60

ConversionXL

JULY 20, 2016

Things like: Mean RGB (Red, Green, Blue). ‘ It’s all subjective, depends on your target market , the story you’re telling & the emotions you’re trying to evoke. Within a few years, Jennifer became the face of college girls in what seemed to be every marketing campaign. Mean HSL (Hue, Saturation, Lightness).

Stock 48

Stock Mobile Design Singapore 48

Occam's Razor

AUGUST 12, 2013

MCA-O2S covers the challenge of attributing the offline impact (revenue/brand value/butts in seats/phone calls/etc) driven by online marketing and advertising. MCA-AMS covers the challenge of attributing accurate impact of our marketing and advertising efforts across multiple devices (desktop, laptop, mobile, TV). It is sweet.

Channel 161

Channel Analytics Campaign Conversion 161

Startup Lessons Learned

JUNE 9, 2020

What if you get product market fit beyond your wildest dreams? One by one the markets in which you operate shut down. At the time it was called the green movement. We got scrutiny within weeks of going into markets when we were little. That's not an easy total adjustable market. 37:30) Compassion in layoffs. (39:37)

Silicon Valley 60

Silicon Valley Hosting Cofounder Employee 60

Occam's Razor

AUGUST 9, 2016

For our Market Motive Analytics training course , we provide students with access to one ecommerce and one non-ecommerce site because they simply can't learn well enough from my magnificent videos. The latter is particularly useful as an aggregated view for senior executives. Try it when you are in the Store demo account.

Analytics 60

Analytics Metrics eCommerce PPC 60

Occam's Razor

SEPTEMBER 29, 2009

One of the ultimate excuses for not measuring impact of Marketing campaigns is: "Oh, that's just a branding campaign." You can measure this at an aggregate level, or you can measure it just for your campaign traffic. Very common goal for many marketing campaigns. " Admit it, you've heard it.

Campaign 128

Campaign Analytics Metrics Search 128

techcrunch.com

OCTOBER 23, 2010

Tony P great, though meebo’s place as a “successful&# start up is still open to debate – from consumer IM aggregator to white label IM, still not making big $$. Not everybody can, especially if they need to run with the idea to get to market. analyst (sit on butt and react to red light green light alerts all day).

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84

Occam's Razor

JULY 15, 2014

The VPs of Marketing, Advertising, Product, Public Relations, Human Resources etc., They should get a handful of numbers/charts (ideally identified upfront by the Digital Marketing and Measurement Model – DMMM) and they should get your brain in a box. The cool part is that you have the ability to do that.

Analytics 159

Analytics Metrics Web Ohio 159

Occam's Razor

JANUARY 30, 2012

And in two seconds… Like every two-year-old child, I know that red is bad and green is good. For example I get twice the traffic for "digital marketing" from Bing than from Google. Below that, in blue, green, red and orange I see the percentage of clicks on each link. I simply choose Comparison. and Bounce Rate.

Analytics 145

Analytics Metrics API Web 145

Occam's Razor

FEBRUARY 9, 2015

When you are done reading the post, you'll be super mad that your marketing strategy is not more influenced by your competitor's data! Note to NSA reviewer of this blog post: I'm a harmless digital marketer, totally not worth your attention.]. Getty is the fourth green line. So we are dead last.

Metrics 60

Metrics Analytics Non-Compete Search 60

Occam's Razor

JULY 13, 2017

Are you a whale-load more scared as you contemplate the red and the green? Ex: Six Visual Solutions To Complex Digital Marketing/Analytics Challenges. I’ve said that all data in aggregate is crap. I explain this a lot more in the May 14th edition of my newsletter The Marketing Analytics Intersect: Eat pies, don’t share them.

Analytics 124

Analytics United States Audience Cyprus 124