NZ Entrepreneur

SEPTEMBER 7, 2022

” “If you’re a B2C business, go and figure out what channels will get you the leads you need, and at roughly what cost. If you’re a B2B business, go pitch your target audience before you have a product and validate what will make them say yes. My Auto Shop.

Founder 101

Founder Cofounder New Zealand B2C 101

Austin Startup

MARCH 13, 2020

Since then, we’ve served 500+ unique customers, worked with 10+ space partners, pivoted our business model from B2C to B2B, signed on advisers, and have raised money from outside investors. She takes the lead on all things brand, creative, hiring, and marketing, while I lead sales, business development, and operations.

B2C 62

B2C Austin B2B Cofounder 62

Brandanew

OCTOBER 22, 2015

And this is where as a business owner, you should consider hiring a marketing communications agency. Focus your energies on what you do best and hire help where you don’t have the required background. I also wanted to hire people from different backgrounds who bring new aspects to the table. Get Integrated Solutions.

Hiring 100

Hiring Social Media Marketing B2C 100

VC Cafe

SEPTEMBER 26, 2022

So in terms of hiring, get people that can help you build the product faster… anything that minimizes the time between observing a need or a problem, and the execution or the fix for it.” Early hires are super important: check for skills, motivation and cultural fit. Remember that speed is the secret weapon of startups.

Founder 187

Founder Startup Valuation Pre-Money Valuation 187

Duct Tape Marketing

MAY 24, 2023

He has a history of success in the B2B SaaS, software, healthcare, fintech, human resources, consulting, and employee benefits technology industries. 04:59] What platforms should B2B focus on? [09:29] So for b2b, you know, what platforms I should say, should generically say they should be focused on? This is John Jantsch.

Social Media 80

Social Media Media B2B B2C 80

ConversionXL

APRIL 28, 2020

I got one of those in 2018, mere months after I started at data.world as their first growth marketing and demand generation hire. It wasn’t quite a flip from B2C to B2B, but it was close. Profitwell says overall Customer Acquisition Cost (CAC) is up nearly 50% over the past five years for B2B and B2C companies.

Demand 101

Demand Revenue SQL B2B 101

View from Seed

SEPTEMBER 3, 2015

Why Vin decided to pivot the business (read: launch a second startup) and what he learned going from B2C to B2B. Exactly how Vin launched Yipit.com and built his list to the initial 20K and 50K users. Listeners should also check out Vin’s blog for entrepreneurs, ViniciusVacanti.com.

CTO Hire 120

CTO Hire Framework Cofounder Seed Stage 120

Both Sides of the Table

SEPTEMBER 19, 2013

Six months ago Upfront Ventures announced its first Partner hire since 2007 – Greg Bettinelli. Another one of his big themes has been B2B crowd-sourcing and he had a company in mind already even before he joined – Deliv. I wrote about him here. The best take on this topic is to read directly what Greg has to say about it.

B2B 331

B2B eCommerce B2C Differentiation 331

The Startup Magazine

JULY 29, 2021

The SaaS startup out of Sweden was named one of Fast Company’s Most Innovative Companies last year and has recently been getting a lot of buzz from music publications, including Billboard , for its pioneering work in the B2B music streaming space. Ola Sars, Founder and CEO of Soundtrack Your Brand. Quality control?

Founder 155

Founder B2C B2B Audio 155

View from Seed

JUNE 5, 2018

Last week, we hosted our very first portfolio-only Hiring Bootcamp in NYC, led by NextView’s talent advisor Kristen Caldwell. The quest for building such hiring machine is universal across companies at various stages. Tracking your recruiting process provides you insights around the two most important aspects of hiring: Conversion.

Hiring 120

Hiring Portfolio Metrics B2C 120

Duct Tape Marketing

MARCH 14, 2024

How To Hire a Fractional CMO written by Tosin Jerugba read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I go solo and dive into the trend in the marketing consultancy agency world that is: Fractional Chief Marketing Officers or CMOs. So I thought it might be interesting.

Hiring 70

Hiring Leadership Email Campaign 70

ConversionXL

MAY 27, 2020

I’ve been in the B2B link-building game for almost five years, and the true value of link building isn’t quick fixes. B2B copywriting almost always requires more skill and time compared to B2C. To do it at scale, you probably need to hire someone full-time to create those visuals. But they’re wasting their time. .

B2B 142

B2B Social Media Email Campaign 142

ReadWriteStart

APRIL 26, 2021

Business-to-Business or B2B. Business-to-Consumer or B2C. Hire service providers and delivery persons. One of the feasible ways to hire service providers for your business is by shortlisting them from freelance websites. After the service gets ready, the delivery person will dispatch it to the customer. Current trends.

Demand 78

Demand Indonesia Revenue Audience 78

Duct Tape Marketing

DECEMBER 15, 2022

I think B2B companies in particular have probably been slower to come to this idea. Whereas b2c, I mean m and MS has had a, has a community, right? I mean I think a lot of B2C companies kind of get that. B2B companies I think are probably the greatest untapped opportunity right now. John Jantsch (06:15): Well.

Community 82

Community Framework Advisory Board Viral 82

ConversionXL

OCTOBER 21, 2012

Regardless of whether your business is in the B2B or B2C space, your email marketing effectiveness can be optimized. Here we see a B2C example of segmentation by need: Example of landing page segmentation for B2C. And here is a B2B example of segmentation by business size: Example of landing page segmentation for B2B.

Campaign 111

Campaign Email Clickthrough Sales 111

VC Cafe

MAY 4, 2021

Spotify a cquired LA-based live audio app Locker Room and is reportedly on a hiring spree to launch their own social audio experience. Slack is looking to build the B2B version of Clubhouse (Slack Virtual Hallways).

Audio 139

Audio Software Review Open Source Social Network 139

OnlyOnce

SEPTEMBER 15, 2022

Don’t hire security guards or bring boxes into the office before breaking the news. If you run a B2B organization, being a little more transparent with customers shows them you care about them—and gives you an opportunity to talk to them about any changes that might affect them, their service team, or their service levels.

Salary 62

Salary Vesting Employee B2C 62

Both Sides of the Table

APRIL 22, 2010

I never hire job hoppers. You have tough choices to make about whom you hire on your team. Now is the time that you need “all hands on deck.&# That awesome gal you hired in engineering has job options and she knows it. It’s still important advice for startup founders and something that I’m passionate about.

Hiring 392

Hiring Employee Vesting Silicon Valley 392

Austin Startup

MAY 29, 2019

I think any SaaS startup would be wise to identify if their B2B market has a natural network effect to tap into. for example, check out The Entrepreneur’s Essentials #14: Selling to the “Cool Kids” , and I suggest hiring some great evangelists as full-time and part-time employees and also as Advisory Board members?—?check

Networking 48

Networking Fractional CTO CTO Hire B2C 48

Hearpreneur

DECEMBER 18, 2019

In 2020, we are looking to engage more automation and A to speed up the hiring process. Candidates for jobs don’t like elongated hiring processes where they sit around for hours waiting to be interviewed, then wait for weeks on word back. 14- Shift to a B2B offering. Photo Credit: Matt Narciso. Photo Credit: Jamei Hess.

SMS 85

SMS Entrepreneur Social Media Campaign 85

ReadWriteStart

JUNE 13, 2023

A lack of trust in other people will often cause important hiring decisions to be postponed indefinitely, which then causes entrepreneurs to not delegate and stay endlessly stuck in the weeds of daily operations. It is normal for a starting business (whether in B2B or B2C) to attribute early growth to referrals.

Cost 78

Cost Entrepreneur ChatGPT B2C 78

View from Seed

MARCH 3, 2015

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Even identifying as a demand-gen marketer or branding or B2B or B2C leaves a lot of decisions still on the table to actually execute. Where do you start?

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

David Teten

JANUARY 11, 2020

But for B2B sales, meeting people in person is often mandatory. In the venture capital/private equity business, investors are B2B microinfluencers. I have a tiny audience compared with the B2C influencers, but my audience are overwhelming businesspeople in tech and finance. Plus, my wife doesn’t let me date celebrities. .

Social Media 60

Social Media Technical Review Media Private Equity 60

Startup Lessons Learned

JULY 5, 2010

Four Steps primarily centers its stories and case studies on B2B hardware and software startups. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. Four Steps primarily centers its stories and case studies on B2B hardware and software startups.

Customer Development 166

Customer Development Developer San Francisco Customer 166

ConversionXL

FEBRUARY 3, 2017

B2B Affiliate Programs Look a Little Different. According to the benchmark report, most affiliates work in the B2C space (79.45%). Still, they are active in the B2B space as well (20.55%). Image Source. At least, that’s how popular affiliate network CJ breaks it down.

Affiliate 48

Affiliate Programming Marketing PPC 48

The Startup Magazine

AUGUST 20, 2020

If you’re a company that has traditionally marketed itself to the B2C arena, could you provide value on the B2B front? That starts with having hiring practices that fish a diversity of talent out of pools that have a reputation of providing outstanding candidates. What about the other way around?

Small Business 183

Small Business Management Non-Compete B2C 183

YoungUpstarts

NOVEMBER 25, 2019

Hire a social media marketing team member or freelancer who constantly manages your accounts and is available to answer questions, to engage with customers and to use social monitoring tools to see how effective your activity is proving to be. Remember that content can be repurposed across your digital platforms to maximise its lifespan.

Marketing 165

Marketing Social Media B2C PPC 165

YoungUpstarts

MAY 23, 2018

Whether you’re B2B or B2C, your customers are your lifeblood. Think long and hard before you hire a dozen new teams and move to that luxury co-working space across town. That way, you can trust their decisions and not lose any sleep over it. Keep Your Customers in Mind.

Management 191

Management Startup B2C Forecast 191

OnlyOnce

DECEMBER 8, 2021

I wrote an essay years ago in Brad Feld and David Cohen’s book, Do More Faster , entitled Hire slowly, Fire quickly , in which I compared a poor cultural fit to a cancer that can infect the whole body of your company. The “what to do” of course is to have courage and make the change!

Early Stage 62

Early Stage Founder Later Stage B2C 62

YoungUpstarts

OCTOBER 26, 2019

Danny Haber is the founder of oWOW, a B2B and B2C concern which is directly involved in building modular units for resale to property developers, and as new housing for consumers. The housing crisis in the San Francisco Bay area is particularly severe, given the boom in Silicon Valley hires since the 2009 recession.

San Francisco 113

San Francisco Oakland Developer California 113

OnlyOnce

FEBRUARY 21, 2018

But in a B2B environment with smaller numbers of customers and smaller numbers of SKUs, this comment makes a lot more sense. I’m a big believer in the diminishing differences between the B2C and B2B universes, but this area may be one where the difference is still sharp. No, thank you. If so, see the next two questions.

B2B 74

B2B B2C Vertical Reputation 74

ConversionXL

AUGUST 27, 2020

I recommend companies consider investing in product analytics tools when they reach the following numbers: 100+ B2B users (companies) or 2000+ B2C users (consumers); Actively experimenting with different marketing channels; Spending $1000+ per month on user acquisition. Lack of training or education.

Analytics 90

Analytics Product eCommerce Channel 90

ReadWriteStart

OCTOBER 7, 2020

According to a report from the Content Marketing Institute (CMI), 91% of B2B marketers and 86% of B2C marketers say content marketing is vital to their marketing strategy. CMI reports that 77% of B2B marketers and 78% of B2C marketers rate content marketing as moderately, very, or extremely successful for their business.

B2C 78

B2C B2B Dilution Architecture 78

Seeing Both Sides

JULY 11, 2013

Across our portfolio and in my own entrepreneurial experience, I have seen three main sales models work successfully in scaling B2B sales: 1) Enterprise; 2) Telephone; and 3) Developer-driven. If you want to scale sales, you hire more sales reps. I''ll discuss each one below. 1) Enterprise Sales. I''ll discuss each one below.

Sales 50

Sales Technical Review Software Review B2B 50

The Startup Magazine

MARCH 18, 2020

While opting for business districts and major cities can be expensive, you reap the benefits of increased foot traffic, which is valuable if you run a business-to-consumer (B2C) enterprise. Unless you’re hiring a lot of talent at one time, you don’t want to keep on moving to another location every time you add someone new to your team.

.Net 90

.Net B2C Employee B2B 90

Version One Ventures

JULY 14, 2014

When it comes to hiring, start-ups located outside of Silicon Valley have an initial advantage, because there’s a lot less competition for engineers. B2C start-ups typically have more flexibility for where they can be located, while enterprise oriented startups need to be where the customers are…and that means Silicon Valley.

Silicon Valley 154

Silicon Valley Los Angeles San Francisco Seattle 154

ConversionXL

FEBRUARY 12, 2015

But good optimizers are in very high demand, everyone and their mother is trying to hire one. If you’re looking to hire one, what should you look for? There are many universal traits that make anyone a “good hire” – like being proactive, hard working and so on – but what’s unique about optimizers?

Conversion 48

Conversion Analytics Software Review Hiring 48