Start Up Blog
MAY 6, 2021
There are only so many channels we can pay attention to. As far as I can tell, we have two clear options: Become a global brand or authority in your category Keep showing up every week and build a niche, yet valuable audience through compound effort. The post Channel Overload appeared first on Steve Sammartino.
ReadWriteStart
AUGUST 18, 2020
Every industry has experienced the change in its own particular way, and we are all watching the global process under the magnifying glass. . “If global leadership is able to rise to the occasion, then this pandemic offers a great opportunity to digitally transform our societies and economies. Digital Transformation in Banking.
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Startup Professionals Musings
JULY 13, 2022
In these days of global competition via multiple channels, you need continuous marketing to find more customers. Obviously, you need to promote these events via multiple digital and traditional marketing channels. They won’t find you. Be prepared to give away to participants something memorable that they actually want.
Startup Professionals Musings
JUNE 10, 2016
Even the best products and solutions won’t go anywhere unless you sell them through the right channels. They usually get chastised and declined for ignoring the realities of the retail channel. The right channel for marketing and distribution is one of the basic “four Ps” of business (product, promotion, price and placement).
YoungUpstarts
AUGUST 2, 2018
How can you make that all important global switch to generate more leads and dominate your industry worldwide? Global content marketing gives different brands the opportunity to expand their audience. Would you prefer a global gateway? This isn’t just limited here; research which social channels a country uses the most often.
YoungUpstarts
SEPTEMBER 30, 2018
How can they determine whether their products are being sold at the right price across all channels? When brands list their products on eCommerce sites, they hand over an element of control, and it then becomes difficult for them to track inefficiencies in this channel. The solution? How can brand analytics help?
Startup Professionals Musings
JUNE 2, 2021
In case you hadn’t noticed, the key elements of a competitive advantage for your business have changed as businesses move online, and your domain is instantly global. The old approaches of controlling distribution channels, saturating retail, and methodically scaling your brand awareness don’t protect you anymore.
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