Facebook Messenger Chatbot Marketing: The Definitive Guide (2018)
crowdSPRING Blog
OCTOBER 10, 2018
A chatbot (or bot) is a piece of automated software that engages in a conversation with people. Messaging has eclipsed social networks in popularity. Kim explains: There are more daily active users of popular messaging applications than social media applications, yet less than 1% of companies are doing chat marketing.
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