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The Rise of AI in Advertising

Duct Tape Marketing

The Rise of AI in Advertising written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Rhodes In this episode of the Duct Tape Marketing Podcast , I interview Mike Rhodes. AI plays a big role in advertising, particularly in messaging and content creation. And you can listen to it all on your lunch break.

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How to Supercharge your Content Marketing with Paid Advertising

Brandanew

While we’ve often talked about organic Content Marketing, today we have guest blogger and entrepreneur, Garett Gan sharing his views on Content Marketing with paid advertising. Sometimes, paid advertising tools and platforms can be a great supplement to these more traditional means of distribution. Start with those notes already!

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The R/GA Connected Devices Accelerator, Powered by Techstars

Feld Thoughts

R/GA creates advertising and marketing products based in technology and design and has earned countless accolades over the years, including Advertising Age’s “Digital A-List” and “Agencies of the Decade.” s Superman to 2006?s They are the force behind the opening title sequence for 1978?s s Nike+ platform to 2010?s

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Their first fund was a $75 million fund raised in 2006 and they very recently announced a brand new $130 million fund. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Greycroft is an early-stage VC.

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

Users participate by performing tasks, taking surveys or watching advertiser videos. Invidi – Provider of addressable television advertising and marketing services to cable, satellite and telco-delivered television carriers. Addressable advertisements are capable of being targeted to the individual household.

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Evolution of a Founder: Lessons I have learned

om.co

Om Malik is the founder of GigaOM. He is the founder of Desiparty.com. Evolution of a Founder: Lessons I have learned. Being a startup founder is hard, tough, frustrating and rewarding – possibly all within the space of a nanosecond. Are You Winning As a Founder? He is a venture partner at True Ventures.

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Bitesize Tuesday: Tracx, Innovid, Kenshoo, uTest and More Investment Rounds [recap]

VC Cafe

Started in 2008 by Eran Gilad, Yaniv Ben-Arie, Asaf Shtekler and Niv Singer, the company has a headcount of 15 in Tel Aviv and works with Israeli agencies and advertisers. Kenshoo started in 2006 by Izhar Prato (CEO) as well as Alon Schiffer, and Nir Cohen. Previously, Kenshoo raised a round to support its local advertising initiative.