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Consistent Revenue Growth At Core Of Google’s Mobile Advertising Strategy: TBR

YoungUpstarts

Google is focused on expanding its already broad reach into the advertising market by increasing the span and coverage of its digital and mobile platforms, and the company’s 4Q14 results highlight how the company’s efforts to buttress its core services is paying off: Google’s revenue and gross profit climbed 15.3%

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How to Use Frugal Innovation to Grow Your Startup

ReadWriteStart

The term “frugal innovation” was coined by Navi Radjou and Jaideep Prabhu in their 2012 book Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth. This is partly due to the global financial crisis of 2008, which led many companies to reassess their spending to cut costs. History of frugal innovation.

Startup 198
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Avoiding Death by To-Do List: 15 Ways To Overcome Overload And Work Smarter In 2012

YoungUpstarts

And while you’d love to feel energized and excited about jumping into 2012, instead you’re weighed down with dread. You’ll start January 2 feeling overwhelmed and incapable of getting everything done — and 2012 will become another year of wishing things were different. My client now spends less than an hour a week filing her messages.

Forecast 219
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How to Handle Mobile “Moneyball Syndrome” & Cross-Device Attribution

ConversionXL

billion smartphone users in 2012. billion, and by 2017, nearly half of global mobile users are likely to own a smartphone. Band-aiding a mobile experience is no longer a possible solution, as 70% of mobile searches lead to action on a website within 1 hour of searching. The Mobile Gap & The Problems It Causes.

Mobile 48
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Singapore Image Recognition Technology Used by Asia’s Newspapers

YoungUpstarts

The digital mobile service called iSnap allows a newspaper reader to access additional content through his or her mobile phone in Singapore , Hong Kong, or in any other supported location. We are likely to see the increased adoption of this new type of mobile technology very soon.

Singapore 138
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Making Good Decisions Still Means You're Sometimes Wrong.

Agile VC

In NextView’s case that’s seed stage internet and software companies. All VCs make decisions by drawing on the data we have at hand, information gleaned through our diligence process, and our own experience and judgement. 10 July 2012, 7:05 pm Why Do VC’s Have Ownership Targets? What’s Your Favorite Future?

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Millennials got Mail: 6 ways to successfully target the ‘always connected’ generation through email

The Next Web

Chamber of Commerce Foundation’s 2012 report The Millennial Generation Research Review cites 80 percent of millennials sleep with their phone next to the bed. However, industry averages may not apply to a demographic of mobile-attached millennials. Make it mobile. Check that list twice. Roughly 50.3

Email 141