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Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

This is classic “Innovator’s Dilemma” market conditions. My estimate is that the top 5 YouTube networks will do > $200 million net revenue in 2013 (after Google’s share). Los Angeles Tech Market Analysis' Production costs have fallen more than 90%. Distribution costs have, too.

Video 320
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Building A People-Centric Culture: From Employees To Contributors

Duct Tape Marketing

Building A People-Centric Culture: From Employees To Contributors written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast, I interviewed Kai Anderson, a seasoned strategist and the leader of workforce transformation at Mercer.

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Why Acceptance of Failure is Critical to Startup Success

Both Sides of the Table

Of course as a non-Korean I can only generalize but when it was my turn I told her my experience of living in Europe and Japan where failure seemed less tolerated than my experience of living in California and working in the tech sector.

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

This audience is immensely attractive to Brands and Marketers around the world. Completely ignore the question of whether Facebook works (for many, many, many companies it is a very effective marketing channel). It is always so cool to run marketing campaigns in large homogenous markets (like Europe, Asia, or large chunks of the US).

Metrics 165
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The Virus Survival Strategy For Your Startup

Steve Blank

Next, take a look at your actual revenue each month – not forecast, but real revenue coming in each month. Subtract your monthly gross burn rate from your monthly revenue to get your net burn rate. This math works in a normal market…. Unfortunately, it’s no longer a normal market. Laying off people?

Burn Rate 436
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Airbnb S-1 (Part 1): So How Profitable Is This Thing Really?

View from Seed

You can read various articles out there which will give you the cursory facts about Airbnb like their overall revenue or profitability or how their business has faired here in 2020 in the COVID environment. But even with this profitable Q3, on a trailing twelve months (TTM) basis Airbnb has a GAAP net loss of >$1 billion.

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There Are Only 3 Ways to Increase Online Sales (Are You Optimizing For All of Them?)

ConversionXL

However, most companies focus only on one – and are missing out on revenue opportunities. I throw marketing seminars each time I go to Europe – and whenever I offer an online marketing course to go with the seminar fee (for some extra $$$ – but a very good deal), around half the people take the offer.

Sales 125