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Conversion, retention and churn benchmarks

VC Cafe

It’s not just the competition against the incumbents and the large tech platforms that founders has to worry about, but most importantly is the company’s performance and product market fit. Understanding the benchmarks on conversion, retention, and churn for your business is therefore critical.

Retention 109
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

In this article, you’ll learn what growth hacking in marketing is and what it’s not. The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. Why do people think growth hacking in marketing is controversial?

Retention 113
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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. More people than ever are using social sites, which is good news for social media marketers. To earn that trust, word-of-mouth marketing leads the way. Yoann Pavy, Head of Digital Marketing, Depop [via MarketingWeek ]. And for good reason.

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11 Tips For Increasing Customer Engagement

The Startup Magazine

While well-built strategies can help boost retention and customer experience, negative ones can become counterproductive. Studies show businesses with this strategy are able to retain 89% of their customers, compared to 33% for brands that lack proper retention strategies. and “Did the product serve your needs?”.

Customer 125
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Life After the Funnel: 6 Reasons why You’re Neglecting eCommerce Customer Retention

The Startup Magazine

If you want your brand reputation to soar, it’s time to step away from acquisitions and pour focus into your eCommerce customer retention strategy. Studies show that just a 5% increase in retention rates could see increased profits of 25-95%. Don’t just take our word for it. Let’s delve into life after the funnel.

Retention 131
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BUSINESS OBJECTIVES: ADMINISTRATION KEY PERFORMANCE INDICATORS 2021

The Startup Magazine

EMPLOYEE NET PROMOTER SCORE . You may be familiar with the net promoter score (NPS). MARKETING BUSINESS KPIs. In the end, it all comes down to the success of your marketing campaigns. While measuring the sales revenue, it might take time to figure out those marketing parts that yield sales. SALES GROWTH.

.Net 92
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How to Master Customer Value Optimization

ConversionXL

Customer Value Optimization (CVO) is a process to create a great customer journey and maximize the ROI for all marketing activities. When we surveyed 450 professionals last year, our study revealed that 65% invest at least 70% of their budget on acquisition, and that NPS , CLV, and retention are among the least-monitored KPIs.

Customer 132