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Meet the new Cloud Unicorn from Israel: Melio raises $110m to transform B2B payments

Cracking the Code

The first time I met Matan, the founder of Melio, he told me that his mission was simple: he wanted to “help small businesses stay in business” by making B2B payments fast, simple and flexible. More than 40% of B2B transactions in the US, which is roughly a $25 trillion market , are still made with paper checks compared to 5-7% for consumers.

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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

Many B2B companies run into the same problem, particularly those that are: Complex, with products that require deep expertise to understand and use. Create content to answer hundreds of these questions, and, in aggregate, you can reach a huge audience of relevant prospects.

B2B 133
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Top 10 Emerging Marketplaces for Chemical Industry in 2022

ReadWriteStart

Accordingly, people were obliged to look for opportunities on online B2B chemical marketplaces. People in the chemical industries became closer even before COVID-19, B2B digital marketplaces: A New Era. Also, people in the chemical sector use several digital products and services developed during the past ten years. Conclusion.

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A Quick Primer on B2B Conversion Optimization

ConversionXL

Conversion optimization is a little different if you’re in B2B. You’ll still need to do the same types of conversion research, persona building, and experimentation that is common across conversion optimization, but let’s talk a bit about how and why B2B is different. It’s called Optimizing for B2B.

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Requests for Startups in 2024

VC Cafe

I’ve recently come across several of such lists and I thought it could be useful to aggregate them and share them here. Commercial open source companies – being open source is a powerful way to gain developer adoption and sell to enterprises a lot sooner.

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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them. Gaetano DiNardi: “Outdated B2B vs. Modern B2B” Gaetano delivered his insights on which indicators you should use for your demand gen program. Daniel Layfield.

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Tune In, Turn On, Drop Out – The Startup Genome Project

Steve Blank

The solution I’m exploring is a just in time learning methodology that accelerates founders’ learning curve by aggregating relevant content, peers and mentors.&#. B2C vs. B2B is not a meaningful segmentation of Internet startups anymore because the Internet has changed the rules of business. Hmm, now I’m getting intrigued.