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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

This is a guest post by Alignable CMO Dan Slagen about the missed opportunity the company has identified in social networking, and why they’ve chosen to build the business on the East Coast. What’s the ARPU of a business on a social network? Next-Gen Networking. 2029 Stierlin Court. 1 Hacker Way.

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5 Essential Spreadsheets for Social Media Analytics

mashable.com

5 Essential Spreadsheets for Social Media Analytics. Ann blogs on search and social media tools. Social media analytics and tracking can be very time-consuming and expensive. You’ll find quite a few smart social media monitoring tools, but what if you can’t afford them?

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How to Plan Your Social Integration Strategy

mashable.com

My company’s CEO, Patrick Salyer, explains why multiple online personas make it imperative that companies offer social logins beyond Facebook Connect.). Sure, Facebook will almost always be the dominant player in share-of-logins, but we’ve seen the other players account for up to a combined 60% share of social logins.

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How To Win Startup Competitions

VC Cafe

A great way for a start-up to capitalise from a competition victory is to create a social media ‘buzz’, using Twitter and Facebook to draw attention to their new award. The start-up scene within Europe and particular in the UK is growing fast and brings with it many competitions. Finally, Apply!

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4 Considerations for Expanding Your Startup to International Markets

mashable.com

Now more than ever, social media channels are increasingly the norm, so further investing in community activities like meet-ups and workshops can add a face-to-face element — one that is extremely valuable. For example, angel funding is more prevalent in the United States than in Europe. Jobs Welcome to Mashable!

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How Betancourt Lopez Used Viral, Influencer Marketing to Grow Hawkers Brand

The Startup Magazine

It also has a considerable online presence on key social media platforms. Betancourt Lopez put together a group of investors, including Félix Ruiz and Hugo Arévalo, who were the founders of Tuenti, a social networking app. It has annual sales exceeding $100 million and, since it was founded, has some in excess of 4.5

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10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

Powered by cell phones and social networking platforms, we saw revolutions taking place, businesses being transformed and our daily lives made more convenient (if we could tear ourselves away from our Facebook and Twitter updates).