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Responses to Negative Data: Four Senior Leadership Archetypes.

Occam's Razor

During 2019, our Net Promotion Score has dropped 15 points. Four Negative Data Leadership Archetypes. It flows down from the clear measurable goals, an empowered data organization, and a close and direct partnership with different leadership levels (VPs, Directors, Sr. The conversion rate is down 30% at launch. Long-term…. : (.

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Learning Leadership From The Movie 13 Days

Feld Thoughts

I don’t care what your political orientation is, if you want an awesome two hour lesson in leadership watch the movie Thirteen Days. For two days I was immersed in government leadership. After waking up this morning feeling much more rested, it was extra fun to see a huge NY Times titled Merely Human?

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Leaving Government for the Private Sector – Part 2

Steve Blank

They have enough confidence in themselves to leave without the safety net of a future pension as well as the energy, ambition, and know-how to navigate uncertainty. Read the rest of Laura’s blogs at [link] The same Emotional Quotient and approach that attracts investors will also attract excellent employees.

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Account-Based Marketing vs. Lead Generation: Which is Right for You?

ConversionXL

Where lead generation casts a wide net, ABM uses a spear to target and catch the best fish. To return to our earlier analogy, it’s using a net to catch large schools of fish. The aim is to answer questions and establish trust and thought leadership to progress potential customers down the funnel towards conversion.

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Seven Reasons To Perform A Half-Year Review

YoungUpstarts

You might think, Oh, as long as we get this or that going by fall, we’ll be good to go for the rest of the year. Success begins with great leadership. One important thing to note: Most business owners look at sales revenues, expenses, and bottom-line net profit. But why wait until fall? So take advantage of it!

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Navigating Failure: The Science of Failing Well in Entrepreneurship

Duct Tape Marketing

Navigating Failure: The Science of Failing Well in Entrepreneurship written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Amy Edmondson, the Novartis professor of leadership and management at the Harvard Business School.

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Mastering SEO in the Age of AI

Duct Tape Marketing

Mastering SEO in the Age of AI written by Tosin Jerugba read more at Duct Tape Marketing  The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Stephan Spencer, an acclaimed SEO expert and founder of net Concepts, an interactive agency specializing in search engine optimization.

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