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Predictions for 2020 and the decade ahead

Eric Friedman

The first cross platform audience wars will start with interoperability being at the center. The best game will get the biggest audience, and all the time/energy/attention of getting “stuff” in a game can be transferred over. 8/ Deep Fakes become a huge problem for the 2020 elections. Happy 2020!

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Common B2B Challenges and How To Solve Them

ConversionXL

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. It goes without saying, the more you know about each segment of your target audience, the better equipped you are to serve them.

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10 Ways to Adapt Your Marketing Strategy in a Crisis

Up and Running

In the wake of COVID-19, businesses have been affected across almost every vertical. One of the best ways to maintain trust with your audience is by fostering open, honest communication. By keeping your customers in the loop about a crisis that your company is facing, you are able to strengthen the bond with your audience.

Marketing 171
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25 Entrepreneurs Explain Their Major Accomplishments in 2019

Hearpreneur

I can’t wait to see what 2020 brings! years of existence, and with the launch of a series A investment in 2020 I can only imagine how far we’ll go. Now I’m looking forward to next year with sharp 2020 vision because the Void is where the magic begins. My business is also nominated for a local award, a first for us.

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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

Their predominantly male audience has a problem: fitting a full wallet into their back pocket. Product marketing tells Bellroy that discomfort while sitting is a (literal) pain point for their male audience. It defines what you want to communicate to your audience and in what form. Take Bellroy , a leather accessories retailer.

Marketing 110
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SXSW Pitch Finalist: Sapient

Austin Startup

Sapient’s Sam Parks and Martin Koch have developed a smart outlet system for commercial deployment The Forrest Four-Cast: January 28, 2020 If Sam Parks , CEO and co-founder of Sapient Industries , weren’t working for his startup, he’d be working as a scientist, using his background in nanotechnology as an applied physicist.

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SXSW Pitch Finalist: Looxid Labs

Austin Startup

The Forrest Four-Cast: February 13, 2020 Imagine VR/AR/MR systems that truly understand how users think and feel. One of the 50 finalists for SXSW Pitch 2020 , Looxid Labs is working on that, serving VR companies in gaming, healthcare, commerce, and education. What’s your top goal for Looxid Labs in 2020?