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Leaving Government for the Private Sector – Part 2

Steve Blank

Most of her lessons were applicable to any government employee venturing out to the private sector. Before leaving government service one of my biggest challenges was to understand how my skill as a Case Officer would translate into a job in the commercial world. Customer Success roles : This is akin to handling a source.

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Evolving Customer Needs – Not Technology – Drives Disruption And Innovation

YoungUpstarts

by Suman Sarkar, author of “ Customer-Driven Disruption: Five Strategies to Stay Ahead of the Curve “ The rise of the smartphone, fast fashion, and ride-sharing. Disruption is, in fact, driven by changing customer needs – and that only those companies that truly understand their customers can succeed.

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3 Essential Ways To Build Online Customer Trust In 2018

YoungUpstarts

As the regulations that govern the internet evolve and threaten the safety of online users’ personal information, more and more individuals are engaging the digital world with increasing suspicion and hesitance. Here are three easy steps that online business owners can take to win back customer trust in 2018: 1. Consumers want honesty.

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7 Startup Marketing Strategies To Bring In Customers

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Social-media advertising. Display advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. Email marketing.

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Hacking for Defense @ Stanford 2021 Lessons Learned Presentations

Steve Blank

This class is built on conducting in-person of interviews with customers/ beneficiaries and stakeholders, but due to the pandemic, teams now had to do all their customer discovery via a computer screen. How would customer interviews work via video? See here for an extended discussion of remote customer discovery.).

Lean 413
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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim. IPOs dried up.

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Technology, Innovation, and Modern War – Class 16 – Acquisition & Sustainment – Ellen Lord

Steve Blank

leading a multi-billion dollar business with a broad range of products and services supporting defense, homeland security, aerospace, infrastructure protection, and customers around the world. How would your organization increase collaboration between industry and government, especially at the startup and small company level?