Remove Audience Remove Distribution Remove Operations Remove Partner
article thumbnail

How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). But distribution is now unlimited. Not so fast.

Video 339
article thumbnail

I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

Next we teach Distribution Channels (how are you going to sell the product) and Customer Relationships (how do you Get/Keep/Grow customers) and Revenue Streams (what’s the Revenue Model strategy and pricing tactics.) Finally we move to the left side of the canvas to teach the supporting elements of Resources, Partners, Activities and Costs.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is the Lean Startup Dead?

Steve Blank

Since NewTV won’t be making the content, they will be licensing from and partnering with traditional entertainment producers. NewTV will depend on partners like telcos to distribute the content. Lean was designed to inform the founders’ vision while they operated frugally at speed. The result?

Lean 335
article thumbnail

[Event] [Singapore] AppsWorld Asia: Rise Of The Planet Of The Apps

YoungUpstarts

In a developer panel discussion this morning, there was a muted but robust discussion around the creation, distribution and monetization of apps. CEO and co-founder of Swagsoft Aldric Chang recommended search engine optimization (SEO), especially for apps that have highly targeted audiences, such as those for legal and medical use.

Asia 196
article thumbnail

6 Reasons Startups Should Skip the Big-Bang Launch

Startup Professionals Musings

Startups which insist on operating in stealth mode in fear of competitor response miss the more important customer response. Partners and distribution channels will take you seriously. In many business arenas, brand-name partners and distribution are a prerequisite to scaling the business.

article thumbnail

Content & distribution always beats resolution

Start Up Blog

This week Australian pay Tv operator Foxtel announced the launch of its IQ4 box. Sporting organizations will very soon realise they don’t even need a media partner – they can sell their own advertising and subscriptions directly for more than their broadcast rights deals generate.

article thumbnail

How to Increase eCommerce Sales — Growth Tips from Industry Experts

Up and Running

ReferralCandy helps brands set up and run customer referral programs (such as Give $10, get $10) on autopilot — that means tracking referral purchases and distributing referral rewards automatically. And it’s the unlock that’s helped produce nearly a million dollars a year in passive income for my partner, Mark, and me.

eCommerce 152