Agile VC

JUNE 5, 2011

Groupon’s become a juggernaut in the immense local marketing space. They’ve grown from nothing to >$2B in revenue in 30 months time, making the company among the fastest growing businesses in the histroy of the world. Financial Snapshot: 2010 Revenue: $713M. Run Rate Revenue: $2.6B (Q1 2011 annualized).

North America 100

North America Chicago Boston Silicon Valley 100

Agile VC

MAY 26, 2011

The market size for online advertising, e-commerce, and web premium services are 1/10th to 1/3rd the size they are today. To give you a sense, for 2002 the entire US online ad market was $6B and had shrunk year over year (it was $25B+ for 2010). We’re a how-to site and community for small business on marketing. .

Term Sheet 178

Term Sheet Silicon Valley Technical Review Social Network 178

Gust

JANUARY 31, 2013

Modern theories of economics and finance teach us that in a world of perfect information, the market will decide what a fair price is for any company’s stock at any point in time based on its current financial condition, results of past operations, analysts’ forecasts of future performance, industry conditions and so on.

SEC 158

SEC Prospectus United States Technical Review 158

YoungUpstarts

JANUARY 20, 2016

by Allison Conkright Engel, Global Marketing Strategy, Sr. in 2012, its first step was gauging the local market’s wants and needs. Uber has gone above and beyond to appeal to this unique market, and it’s paid off. Small business success metrics must be defined by more than numbers pulled from the sky.

District of Columbia 100

District of Columbia Harvest Revenue Washington 100

www.clickz.com

JANUARY 7, 2013

); //. Marketing News & Expert Advice. Strategies Data-Driven Marketing Marketing Automation Marketing to Latinos Conference Call Local Retail Sports & Entertainment Politics & Advocacy Automotive CPG Financial Services Healthcare & Pharma Agency Spotlight. SEO Paid Search Search Marketing.

Social Media 86

Social Media Media B2C New York 86

ConversionXL

AUGUST 19, 2016

billion smartphone users in 2012. Marketers need to face mobile optimization head on by identifying the barriers that prevent your users from converting and taking action against them. Some marketers try looking at conversion as a solo metric of determining how their CTAs perform on mobile. This number increased by 27.1%

Mobile 48

Mobile Technical Review Software Review Metrics 48

Cracking the Code

FEBRUARY 23, 2011

It would have been easy to explain the difference by changes in the 2010/2011 revenue growth projections but unfortunately that is not the case. revenues while large caps are trading at 6.4x. revenues while large caps are trading at 6.4x. market cap or even Salesforce at $17.5B market cap or even Salesforce at $17.5B

Software Review 101

Software Review Technical Review Valuation Europe 101

ConversionXL

APRIL 28, 2020

I got one of those in 2018, mere months after I started at data.world as their first growth marketing and demand generation hire. We had built the world’s largest open-data community but—like so many startups—didn’t have a clear product-market fit. . SiriusDecisions Rearchitected Demand Waterfall (2012). Image source ).

Demand 101

Demand Revenue SQL B2B 101

A Smart Bear: Startups and Marketing for Geeks

JULY 23, 2013

Marketo filed for IPO with impressive 80% year-over-year growth in 2012, with almost $60m in revenue. of revenue, force-feeding sales pipelines with an unprofitable product. I know the argument: The pay-back period on sales, marketing, and up-start costs is long, but there’s a profitable result at the end of the tunnel.

Business Model 335

Business Model .Net Revenue IPO 335

The Startup Magazine

DECEMBER 4, 2017

After failing to complete adequate due diligence before acquiring Autonomy in 2012, they ended up with losses of around $5 billion. Once you have access to a company’s financial metrics, you can use it in several ways in order to assess the risks that they might pose to your business. Just look at the example of Hewlett-Packard.

Metrics 62

Metrics Customer Database Bankruptcy 62

Up and Running

JUNE 29, 2016

Similarly, market segments like menswear and womenswear continue to grow, experiencing 14 percent and 12 percent annual growth, respectively. So, if you’re starting or running a new clothing business, you want to stand out in a market that, while experiencing huge growth, can be hard to break into.

Revenue 76

Revenue eCommerce Social Media Campaign 76

ConversionXL

JANUARY 30, 2013

On average, during Black Friday 2012, social traffic converted 77% higher than normal. A new Forrester report titled “The Purchase Path of Online Buyers In 2012? analyzed conversion paths on 77,000 orders to determine what sources returned the most revenue. Wrong metric. Real money behind numbers. Image credit.

Social Media 134

Social Media Sales Media Social Network 134

Occam's Razor

JANUARY 2, 2013

Do you understand how elements of your paid, owned, earned inbound marketing efforts drive each of these? Multi-channel attribution was the flavor of the month for every month in 2012. And just as in 2012 magic pills will be scarce, FUD will be plentiful, and vendors will promise the moon. MCF Assisted Conversions Report.

Analytics 159

Analytics Search Campaign eCommerce 159

YoungUpstarts

SEPTEMBER 16, 2014

This is a significant increase from four years ago, when smartphones represented only 18 percent of the mobile phone market. Global revenue from mobile advertising increased by 92 percent from 2012 to 2013, growing from $10.1 Mobile advertising allows brands to reach consumers wherever they are, at any given time.

Advertising 257

Advertising Las Vegas Mobile Southern California 257

Duct Tape Marketing

JANUARY 30, 2015

5 Content Metrics Every Marketer Needs to Analyze written by Alex Boyer read more at Small Business Marketing Blog from Duct Tape Marketing. Nearly every marketing initiative involves a healthy dose of trial and error; it’s the only way to know what works and which areas need improvement.

Metrics 28

Metrics Marketing B2B Analytics 28

ConversionXL

SEPTEMBER 28, 2017

It’s easy to get lost down the rabbit hole of metrics for your business. When it comes to getting the most out of your website performance, only certain metrics are what you can consider key performance indicators. For websites, this can include “sales volume,” “number of visits,” “average cart value,” and a variety of other metrics.

Metrics 121

Metrics Acquisition Conversion Revenue 121

Cracking the Code

DECEMBER 1, 2009

Labels: Cloud Computing , SaaS , sales and marketing. sales and marketing. (10). ► 2012. (1). Impact of the recession on SaaS Sales&Marketing pr. Measuring sales and marketing effectiveness of Saa. SaaS business metrics: why are they different? Posted by Philippe Botteri. at 12:41 PM. Newer Post.

Software Review 48

Software Review Technical Review Cloud Europe 48

Growthink Blog

FEBRUARY 27, 2010

movie box office - traditionally the holy grail of movie industry metrics -- become increasingly irrelevant? billion dollar business this year to $5 billion by 2012, taking market share away from DVD retailers and intensifying the carriers' ambition to bid for the best (and first run) titles. Has the U.S. Annual U.S.

Los Angeles 85

Los Angeles Silicon Valley Technical Review Distribution 85

ConversionXL

OCTOBER 20, 2016

There are, however, proxy metrics you can use, most of them older school metrics like brand mentions, satisfaction scores, and some newer ones like social media mentions and followers, email subscriptions , referrals, and NPS. Their target market was highly technical, highly logical buyers. How Do You Measure Likability?

Revenue 48

Revenue Social Media Retention Metrics 48

Cracking the Code

OCTOBER 9, 2009

Impact of the recession on SaaS Sales&Marketing productivity. This strong recovery has highlighted the resiliency of the recurring revenue model in a downturn as well as the stength of the shift to soaftware-as-a-service and cloud computing. equivalent to a one year payback on your sales&marketing investment. ► 2012.

Software Review 48

Software Review Technical Review Cloud Europe 48

Both Sides of the Table

MAY 23, 2012

There are obvious reasons the industry has had less-than-desirable returns, including: massive over-funding of the sector, huge increases in inexperienced venture capitalists that took a decade to peter out, and the massive correction in the value of the public stock markets that closed many exit opportunities for half a decade.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

Startup Lessons Learned

AUGUST 21, 2013

Last year’s conference was no exception: speakers talked about their direct experience with practices you may need help implementing—things like metrics, feedback, and experimentation. This year’s conference will go deeper on advanced entrepreneurship topics, and we wanted to get you up to speed on some of the key ideas from 2012.

Lean 167

Lean Louisville Startup Metrics 167

www.readwriteweb.com

SEPTEMBER 7, 2010

Along those lines, last week, Ryan Carson, co-founder of Carsonified offered a list of six key metrics for your web app and how to track them. CMRR Definition : CMRR is "Contracted Monthly Recurring Revenue." Too high, then youre not spending enough on marketing." The calcuation is 100 / churn_percentage.

Metrics 58

Metrics CPA Illinois Acquisition 58

Cracking the Code

MARCH 12, 2010

Given the predictability of SaaS GAAP revenues on a quarterly basis, the fact that the 08/09 projections were unchanged is not a surprise. Given that the revenues are not growing very fast, this means that most of the companies have reduced their sales force and focused on productivity improvement. Labels: SaaS , sales and marketing.

Software Review 63

Software Review Technical Review Cloud Forecast 63

Agile VC

MARCH 18, 2012

March 18, 2012. Costolo clearly wants to position Twitter as a complementary part of the media ecosystem (which it is by and large) rather than a competitor, and there remains a chance that Twitter will have other forms of revenue besides ads. Here’s why: Virtually all of Twitter’s revenue comes from advertising.

Media 113

Media Advertising Silicon Valley Revenue 113

David Teten

APRIL 6, 2015

It also shows market white space for the smart entrepreneur. Source: AON Hewitt 2012 Health Care Survey , based on World Economic Forum data. The industry standard metric for tracking the severity of disease is disability-adjusted life years ( DALYs ), i.e., the number of healthy life years lost due to the disease or risk.

Venture Capital 60

Venture Capital Technical Review Non-Compete Philadelphia 60

Venture Chronicles

DECEMBER 20, 2011

Brand Marketing Meets PPC: In most companies marketing exists in two forms, brand management and promotional marketing. There is another very nuanced view of this that speaks to the increasing sophistication of analytics services that measure social activities that contribute to application success in the market.

PPC 32

PPC Social Network Mobile Campaign 32

Pascal's View

DECEMBER 19, 2012

My comments on the key findings from the Shareholder Representative Services 2012 M & A Deal Terms Study are in bold: Deal sizes: although the median deal size* rose slightly to $75 million in 2012 from $70 million in 2011, deals $50 million or less grew to 42% of deals in 2012, up from 33% in 2011. That’s for sure!

Acquisition 31

Acquisition Merger Dilution Aggregator 31

www.huffingtonpost.com

MAY 10, 2011

Because we achieved our most aggressive revenue targets and built a strong community, we realized that we had a broader opportunity to change the world of graphic design. Size of Opportunity - market size, revenue or usage, exit outcome and their ability to get equity early are all important. ecohistorical: Great post, Mariam.

CTO 43

CTO CTO Hire PHP Cofounder 43

Cracking the Code

NOVEMBER 10, 2009

As the first segment to emerge in scale and the most application oriented, SaaS has lead the market to date with the largest market size, highest gross margins, and highest per-seat pricing. Cloud accounting is all about matching revenue and costs to consumption…well, except for professional services! ► 2012. (1).

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48

The Equity Kicker

JULY 3, 2012

In the quarter to March 2012 Microsoft’s Online Services Division (OSD) saw revenues of $707m which was about 4% of total revenues, and it lost $479m. AOL and Yahoo have both pretty much left the market and Google is now the only large scale serial acquirer left. Unfortunately this prediction has not come to pass.

Exit Strategy 96

Exit Strategy Acquisition Advertising Metrics 96

Seeing Both Sides

FEBRUARY 9, 2015

Conventional wisdom suggests that the most important metrics for a startup - such as unit economics, cost of acquisition, lifetime value, churn rates - typically get better with time. I hear this asserted frequently by entrepreneurs who confidently project their businesses with increasingly improving metrics as they scale into the future.

Metrics 20

Metrics Churn Rate Acquisition SEM 20

Seeing Both Sides

SEPTEMBER 5, 2012

The theory is that with the advent of the cloud in the digital age, small businesses can leverage a suite of services from a technology vendor to manage all aspects of their work – from payments to record-keeping to marketing to customer communications. In 2012, analysts estimate they will do $425 million in revenue and $85 million in EBITDA.

Fractional CTO 43

Fractional CTO Cofounder Cleveland Vertical 43

Cracking the Code

JANUARY 22, 2009

For SaaS companies, we found that MRR is the best metric on which to base sales commissions. While it may make sense to offer very slight adjustments for favorable payment terms and one time revenue, net additions to MRR should dominate the sales rep’s thoughts. Labels: SaaS , sales and marketing. at 11:17 AM. Cindy said.

Software Review 91

Software Review Clawback Sales Salary 91

Cracking the Code

NOVEMBER 13, 2008

The fact that SaaS valuations are being more affected by the downturn than the Nasdaq can be surprising given the supposed resiliency of the SaaS model (recurring revenues) but it translates the public investors belief that SMB software spend is going to be hit very hard by this recession. With this decline, the average EV/08 rev.

Software Review 48

Software Review Technical Review Valuation Portfolio 48

Cracking the Code

NOVEMBER 10, 2009

After Google buying Postini, the SaaS M&A market continues to be full of surprises. sales and marketing. (10). ► 2012. (1). Impact of the recession on SaaS Sales&Marketing pr. Measuring sales and marketing effectiveness of Saa. SaaS business metrics: why are they different? Favorite Podcasts.

Software Review 48

Software Review Technical Review IPO Cloud 48

www.lanceglasser.com

MAY 13, 2012

Metrics for cyclical businesses. Marketing and sales. Glasser 2007-2012. The CFO is not responsible for making revenue every quarter, but if there is a big surprise, fire him. Business Essays, Blogs, and Musings. Finance and budgeting. A Model for Return on Engineering Expenses. Growth, Profitability, and the Stock Price.

CTO 40

CTO CTO Hire Technical Review Architecture 40