article thumbnail

Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

Anyone who reads this blog frequently will know that I am a big believer in low-cost video content and specifically the power of YouTube as a content creation & distribution platform. And for the record, that’s per month not total in aggregate! This has been a very welcome addition. Distribution costs have, too.

Video 320
article thumbnail

“Their baseline knowledge of Silicon Valley probably comes from HBO’s Silicon Valley.” How Alyssa Bereznak Covers Tech for The Ringer.

Hunter Walker

What makes less sense to me is the sheer lack of analysis, explanation or personality that goes into that kind of aggregation-based coverage. When Twitter rolls out a new feature with a comprehensive blog post detailing how it works, what’s the purpose of posting the same thing on your site with the same exact information?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Lyft S-1: Kicking Off the Decacorn Bonanza of 2019

Agile VC

This post also appears on NextView’s blog. So it’s not really the case that Lyft’s riders (in aggregate) are using the service more often, but rather Lyft is getting much better at netting more revenue per active rider. So you can think of bookings as a GMV type figure and revenue as true net revenue to Lyft.

article thumbnail

Lyft S-1: Kicking Off the Decacorn Bonanza of 2019

View from Seed

So it’s not really the case that Lyft’s riders (in aggregate) are using the service more often, but rather Lyft is getting much better at netting more revenue per active rider. So you can think of bookings as a GMV type figure and revenue as true net revenue to Lyft. Provided as a graph in Lyft S-1. So what about those cohorts?

article thumbnail

How to Segment A/B Test Results to Find Gold

ConversionXL

The more well-known your company becomes, the harder it gets to directly impact primary KPI’s at the aggregate level because the majority of customers who buy are going to do so irrespective of if your button color is red or blue. This is especially true of big businesses: Chad Sanderson, Subway. So, it’s declared a winner.

Chad 112
article thumbnail

Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

This blog post is about the above recommendations, and their merit. Attending this presentation inspired me to write this blog post. All the things that directly tie to the bottom-line of your company, which you can tie to Net Income driven by digital. But not, ever, in aggregate.]. How can we do better? Too strong?

Metrics 165
article thumbnail

Every Founder that Hates "Personal Branding" Should Write a Book

This is going to be BIG.

I certainly don’t plan on writing one—but in a way, I write a book’s worth of content every year on my blog/newsletter/Substack/whatever the kids are calling long form these days. Medium reports that the ideal read for a post is 7 minutes or 1600 words—which means that every chapter is really just 4-5 Medium/blog/long form newsletter posts.

Founder 103