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How to Handle Mobile “Moneyball Syndrome” & Cross-Device Attribution

ConversionXL

billion, and by 2017, nearly half of global mobile users are likely to own a smartphone. Band-aiding a mobile experience is no longer a possible solution, as 70% of mobile searches lead to action on a website within 1 hour of searching. The Mobile Gap & The Problems It Causes. This number increased by 27.1%

Mobile 48
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3 Tips To Help Small Businesses Get More Customers In A Post-Google Search World

YoungUpstarts

Because of the explosion of social media and mobile as the primary, go-to consumer device for local information, Google is increasingly losing search share to local directories, social media sites and maps apps. Trevor Sumner is the Chief Technology Officer of LocalVox, a local social and mobile marketing platform for local businesses.

Search 100
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3 Reasons to Benefit from the Coming Wave of 5G

The Startup Magazine

If you crave for details about the event, feel free to study up the reports or read detailed reviews, but now it’s not the main issue. The majority of consumers thinks that it’s just a better and faster version of mobile Internet like it was with 4G LTE. What is 5G? Anyway, it’s only a part of the truth to know.

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St. Louis Startups Strut Their Stuff

ReadWriteStart

Two events this week in St. On Wednesday, a group of 13 companies presented to 50 investors, looking to raise an aggregate of $16 million in capital. Capital Innovators put on the event, called Demo Day, at the cherished Pageant Theater, which normally is a concert venue. Mobile is where the action is. No surprise there.

St. Louis 127
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How to Segment A/B Test Results to Find Gold

ConversionXL

The more well-known your company becomes, the harder it gets to directly impact primary KPI’s at the aggregate level because the majority of customers who buy are going to do so irrespective of if your button color is red or blue. vs. mobile traffic. Why is it easier to detect 10% vs 12% desktop than 5% vs 6% mobile?

Chad 112
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Special: 72 Israeli Companies Exhibit at the 2010 Mobile World Congress

VC Cafe

A bout 50,000 visitors from 200 countries are expected to attend the 2010 GSMA Mobile World Congress in Barcelona this week, starting tomorrow February 15th. Green: low-energy consuming phones and products for using the mobile as an energy monitoring device in the house. Cost control & mobile least cost routing implementation.

Mobile 109
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10 Predictions About the Future of Ecommerce

mashable.com

Sites Jobs Events Social Good Summit Media Summit. Now the line is drawn between mobile and computer. Until a few years ago, mobile shopping was nearly unheard of. We read about mobile this and mobile that, still creating that delineation between mobile and computer. Advertise Advertise. Whats This?

eCommerce 108