article thumbnail

EMaaS: How Email Marketing Can Be Your Agency’s Most Profitable Service

Duct Tape Marketing

EMaaS: How Email Marketing Can Be Your Agency’s Most Profitable Service written by John Jantsch read more at Duct Tape Marketing. Meanwhile, small business owners consistently rate email marketing as one of the top three performing channels , and unlike SEO, it’s not a black box and isn’t subject to algorithmic fluctuations.

Email 49
article thumbnail

7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Since 2015, clothing brand ASOS has grown revenue by an average of 22% year over year. Above, the average order value and sales conversion rate equally impact total sales growth. What do their email campaigns look like? How often do you check your email inbox? Segment and personalize email marketing efforts.

eCommerce 129
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Omnichannel Marketing: 7 Examples to Improve Customer Experience

ConversionXL

If you’ve ever received an email with personalized product recommendations or a retargeting ad on Facebook for a product you left in your cart, that’s omnichannel marketing in action. This makes the right data harder to locate, resulting in poor conversion rates that affect revenues and dampen company culture.

Customer 118
article thumbnail

6 Key Trends Shaping This Year’s Mobile Holiday Shopping Season

YoungUpstarts

Below are six key mobile holiday shopping trends we’re seeing take shape for 2015: 1. And over ⅔ of emails are opened on mobile. Mobile Checkout Conversions Will Improve But Remain A Challenge. On mobile devices, the shopping cart abandonment challenge is even greater, as mobile conversion rates are about 70% lower than desktop.

Mobile 100
article thumbnail

The Strategies & Tech Behind Hosting Successful Virtual Summit

ConversionXL

This is perfect because you can target very specific needs, wants, and pain points, and really resonate with your market to increase conversions. Maybe, you’re hosting a virtual summit to not sell anything but just to build your email list or grow brand awareness authority. Email automation before, during, and after. Onboarding.

Hosting 98
article thumbnail

The Future of Ad Tracking: Navigating the Google Analytics Landscape

Duct Tape Marketing

In 2015, he launched the MeasureSchool YouTube channel to reach out and teach this new way of marketing to others. Connect with John Jantsch on LinkedIn Duct Tape Transcript Email Download New Tab John (00:08): Hello and welcome to another episode of the Duct Tape Marketing Podcast. Now these are all very specific to a business model.

article thumbnail

Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. Conversion rate. Email campaigns, Cold calling.

B2B 48