Remove 2000 Remove Demand Remove Revenue Remove Sales
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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

Price is not an exercise in maximizing some micro-economic supply/demand curve, slapped post-facto onto the product. Consider the consequences of these monthly pricing possibilities: $0/mo means your goal is to maximize growth (trust and usage) instead of revenue. simple enough to be self-service). Again, like shared hosting companies.)

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Scaling Sales: From Craft to Machine

Seeing Both Sides

I''ve been thinking a lot lately about scaling sales. . Before this occurs, the sales process is a craft or an art - custom-made by the founder or evangelist sales VP. How do I build a repeatable, scalable sales process that is like an industrial machine - not a crafts project? 1) Enterprise Sales.

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Finding new Market Opportunities in Food Business: A Case Study of GOPA Pakistan

Where to Play

Their root lies in a small ice-cream manufacturing and sale unit which was established back in 1988. In 2000, they included tentage into their portfolio and since then they have established themself as a premium brand in marriage event management. Time to revenue is low due to short transactional volume and the short sale cycle.

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Product Launches: 5 Unexpected Lessons from the Real World

ConversionXL

In consumer packaged goods, the benchmark for a “highly successful” product launch is no easy feat: $50 million in first-year sales. Successful demand generation campaigns break down silos between marketing and sales. Seed your launch campaign with advance sales. Definitions of failure also vary.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

These companies get the prevention-promotion balance right by evaluating every aspect of their business model—making near-term changes that reduce costs now and after demand returns (unlike layoffs). Image source ). Bain offers a rubric based on your current market position and financial strength: ( Image source ).

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Why Startups Should Raise Money at the Top End of Normal

Both Sides of the Table

Then you can do a little bit of research and find out that very few companies ever achieve this valuation in a trade sale so you’re clearly gunning for an IPO. million post-money valuation with no revenue. It was early 2000. The risk wouldn’t be appropriate. I raised my A round at a $31.5 That was market.

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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

It’s too bad, because a report by local & small business locator, Manta.com found that 61% of the small businesses surveyed indicated more than half of their revenue comes from repeat customers. In a 2000 study found 68% of customers stop doing business with a company due to feeling like the company was indifferent towards them.

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